Garden and Hire Spares sell a huge range of parts for garden and small plant machinery. Hughes Media's challenge was how to help a customer find the correct part quickly and accurately.
Website visitors can shop from parts diagrams which link straight to products in an online shop. This allows customers to quickly find the correct part and add it to their shopping basket.
After the launch of the site Hughes Media acted upon customer feedback and further refined the website's search function to improve accuracy. In order to make the ordering process even easier, exact GHS part number searches were prioritised and highlighted to show as ‘GHS Part Number Match’ to reflect a printed catalogue.
Many of the products in the website appear on the first page of Google's search results when making a search as well as when using the phrase "garden machinery spares".
We had unsuccessfully tried 3 other web design companies before finding Hughes Media. From the outset Ed and the team have given well thought out and practical advice every step of the way. Our turnover from the web has increased year on year thanks to the technology and the 'easy on the eye' design. The admin side of the website is designed for ease of use, from listing 1 item to updating 101 items its all simple and straightforward.
Brian Wall, Owner, Garden and Hire Spares Limited